- Cultural Relevance: We are dedicated to supporting Black entrepreneurs with culturally relevant coaching and resources, ensuring our approach resonates with their unique experiences and challenges.
- Contextual Understanding: Our deep understanding of the Black entrepreneurial context allows us to tailor strategies that address specific needs and barriers.
- Conditional Awareness: We recognize and address the social and historical conditions that impact Black entrepreneurs, such as historical disinvestment, emphasizing the importance of targeted investment and support.
- Communal Support: We foster a strong sense of community among participants, providing a supportive network of peers who share similar experiences and understand the unique challenges faced by Black entrepreneurs.
- Christian Values: Our program operates from a Christian perspective, emphasizing biblical ethics and fair and equitable treatment for all individuals. While we integrate our faith into our approach, participation is open to individuals of all backgrounds.
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